In the iF ranking, Loewe is among the top 10 German companies awarded for exceptional design performances. This is a good reason to take a close look at the design history of the company on the occasion of its 100-year anniversary. The design historian Kilian Steiner distinguishes three historical phases: The first phase (1923 to 1945) marks the build-up and destruction of the Loewe brand. In the second phase (1945 to 1985), the focus was on the rebuilding of Loewe and overcoming numerous changes. The third period from 1985 onwards saw the rise of Loewe to an internationally renowned design brand. For the first time, the creative minds in product and communication design who contributed to the development of the brand are named and previously unknown details of the Loewe corporate history are revealed.From its foundation in 1923 to the invention of the electronic television in 1931, Loewe has evolved into a globally operating design brand. A unique combination of German engineering, excellence, exclusive design and sustainability have shaped the brand culture.Search inside on ISSUU.com

Today, it seems more urgent than ever to focus more attention in design on the common good. This is because we are faced with the consequences of a design methodology that is geared towards the good of individuals wherever we look. The concept of public value seesm ideal as a way of focusing design edu-cation more strongly on the common good: »Public value is what the public values.« It provides an alternative to one-sided orientations such as the shareholder value paradigm. The iF Design Foundation 2022 has carried out the present study in order to determine the public value of design study programs at German universities. This study provides a basis for encouraging and realizing a form of design education in Germany geared towards the common good. This publication also contains a list of all design courses of study at German universities.The iF Design Foundation is an educational foundation based in Hanover, Germany. It is committed to the common good and focuses on academic research and education in the context of design.Search inside on Issuu.com

It is definite: The trade fair is not dead, the trade fair is changing! And, going forward, this will not be the last time it has to adjust with agility to new circumstances. Designers will need to analyze the qualities of space again more closely – be it the physical space or the digital space: Space should be staged and designed so as to support communication, facilitate encounter and experience, create an immersive effect and, of course, provide content which adds value. But this also means that communication strategies need to be fixed beforehand, particularly if the focus is on positions and visions rather than products as in the past. It will be about connecting people with brands on many different levels in order to shape the future together. The standard reference work in the trade fair design world.Search inside in ISSUU.com

Through the connectivity of different cultures, technologies and living environments, the retail sector is increasingly varied and experimental. At the same time, the uncertainties of the last two years have shown that free international trade between nations and continents is a fragile asset. Retail chains have been severed and the availability of energy and raw materials is limited. Creative stopgaps, as well as analogue and digital elements that appeal to all our senses, give new impulses for urban retailing. On the way to a retail metaverse,   high-tech meets high-touch .Dr. Jons Messedat is an architect and industrial designer. After work with Sir Norman Foster in London and in Berlin, he completed his doctorate at the Bauhaus University Weimar on the subject of Corporate Architecture. He teaches the Construction and Space module at HAWK Hildesheim and is a jury member in architecture and design competitions.Search inside on ISSUU.com

Pioneering and outstanding design achievements are at the heart of Focus Open 2022, one of the most renowned German design competitions with an international orientation. For many years, it has been an exclusive platform for companies and professional designers from around the world – from industrial heavyweights to small enterprises. This yearbook presents all the award-winning products of 2022. High-quality images and detailed product descriptions are supplemented by the lively commentary of the jurors. The prize winners come from fi elds such as investment goods, healthcare, bathrooms, kitchens, interiors, lifestyle, lighting, consumer electronics, leisure, building technology, public design, mobility, service design and materials + surfaces.Search inside on ISSUU.com