DEUTSCH  /  EN

Trade Fair Design Annual 2016 / 17

ISBN 978-3-89986-257-7
Author/Editor Marinescu, Sabine / Poesch, Janina
Language deutsch/engl.
Year of publication 2016
Pages 288
Cover Paperback
Illustrations approx. 250 photos
Dimensions 9 × 12.2 in
Delivery period Pub. Date: October 2016

Trade Fair Design Annual 2016 / 17

The standard work in the trade fair design world

The fully connected "Industry 4.0" has also found its way into the corporate presentations at trade fairs: real worlds are digitally extended by augmented reality or merged with virtual spaces to create new, all-engulfing brand experiences. And yet trade fairs remain places where personal contacts are made, networks enlarged and innovations brought to market - in some cases, without any digital add-ons...

This standard work once again documuents the best trade fair booths of recent years and uses powerful visuals and informative texts to identify future trends.

Availability: In stock

Delivery Time: Pub. Date: October 2016

€ 78.00
Incl. 7% Tax